3. Convention Delegate Program Information on municipal attractions and events is inciuded in all material provided to convention planners. Scheduled completion time: Ongoing Budget: $2500 4. Magazine Advertising This program is a continuation of the 1988 advertising theme which involved placements in Greater Vancouver magazines to encourage travel throughout the region by visitors and residents. Continued marketing of the local Infocentres for further information will be enhanced through these advertisements. Scheduled completion: Summer 1989 Budget: $7500 5. Greater Vancouver Driving Tours Brochure This brochure is produced for visitors who are either coming to Greater Vancouver or are already here. The driving tours both highlight attractions in each municipality and encourage visitors to travel throughout the Region. Revisions to the brochure produced in 1988 will be undertaken to include new attractions and to respond to experience by Infocentres with using the brechure. A cartographic rather than cartoon map has been suggested. Approximately 250,000 brochures will be printed. Scheduled completion time: May 1989 Budget: $95,000 including $13,000 carried over from 1388 for revisions 6. Media and Travel Writer Information Program Municipal tourism press releases and municipal slides will be included in all kits given to television, radio, writers and ohotographers. These media visitors will be sent throughout the region to ensure that editorial and pictorial coverage reflects all of Greater Vancouver. Scheduled coapletion time: Ongoing Budget: $2uu0 7. Mmicipal Brochure Rack Space This program involves the display and distribution of each Municipality's tourism brochure in ‘Tourism Vancouver's downtown Infocentre. To complement the distribution of Municipal tourism information and coverage o£ local Greater vancouver attractions, these brochures/literature will be mailed to all written enquires about the region though Tourism Vancouver's direct mail program. Scheduled completion time: Ongoing Budget: $2000