wh

- as 500 enquiries in a day.’

ie omey ea, oe ee ee

ok

| This Is Good Business ...

dignity which fits in with the colonial furnishings.

now she is a mine of information on this city’s first Doctor. who

-an 81-year-old on his toes! At 4.30 p.m. on Friday, Percy Fitzsimmons,
popularly known as

‘line of duty such as “where’s the pub?”

“MRS. M. PETTIGREW, curator of a historic residence has a quiet

| Mrs. Pettigrew
keeps youngsters from exercising too vigorously on the aged hobby-
horse or from staining their clothes permanents by crawling on the

oiled floors. : : . :
An interest in history prompted this Victorian to work here and by

Chatelaine on a daily basis during the summer,

designed and built the English-style cottage out of logs. - _
“T had to scrape and stir a bit to find things out,’ admits Mrs.

Pettigrew who, like a good hostess, ushers her visitors out with the.

reminder of other historical sites they should see while in the area.

THE TASK OF PLAYING HOST to Victoria’s visitors can keep even

“Fitz” apologized for his hoarse voice. ‘I’m
alright when I start work in the morning, but sometimes I get as many.
‘Fitz stands behind a bus line tour desk in one of the busiest hotel
lounges in this city. He has worked here for 20 years and a total of 50
years in the transportation business. In addition: to his bus tour.
bookings, he answers a lot of questions which do not fall strictly in his

emneS

Pe RUA ft St

‘ONE.MAN WHO NEVER

GETS RILED by: questions.

the path of ferry-borne visitors.
_ Neweomers are always impressed by

‘on the subject. ‘When I told her the air in her car tires had gone bad,’

‘remembers the serviceman, ‘‘she insisted on having all the bad air

“taken out of the tires anda complete refill job being done on the spot!’

ri

‘

couver Island has

,

« near Beaver Lake,

--- Byeh year, 12 rats must be taught to respond to.a buzzer on the
Hickory Dickory Dock nursery rhyme display and it is Mrs, Spreitz’s |
“patience and talent which is. behind the attraction.
. This spring, the annual delivery of rats contained four unusually

vicious animals but radio music and a. gentle approach is solving the

/,. problem, Ina Spreitz spends an entire day

. teaching it to relax, After that, the training period lasts two weeks,
Does she have. any favourites? “How fond can you pet of rats?”

with obvious
~ answers is Bill Shaw, a front-end man at 4 downtown garage well in

Victoria’s cleanliness and
‘pure air says Bill, but one ‘woman driver became quite fanatical

THE BUSINESS OF ENTERTAINING VISITORS to lower Van-
! 5 some unusual twists. Take the work of Mrs, Ina
Speitz who trains rats for the summer amusement park for children

“ These Victorians Know ‘Where It's At’
When They Meet A Visitor To The City

'

talking to each rat and

[is so much to be learnt here, but'as the season progresses, the
(walk through withou . ms :

rm zy
eae a
Aa he

KIN A MUSEUM GUIDE has ‘changed career: plans for.
Ardyth Cooper, a Victoria-born Indian. ‘When I started here last —

1° “Most people are in teo much of a rush” she observes sadly. “There

A HORBY HAS TURNED INTO. A LUCRATIVE PASTIME
for Mare de Goey and Tim. McUloy, both high school buys who like
cession,

that this sort-of. work is a great improvement on former sunimer

a

~~ laughs Mrs: Speitz, who admitted that she does grow to love ‘the odd

have earned enough money, they intend lo buy acar!.

_.the bureau office. =

Support. your local. tourist -
organization and. gain:
your region

The’, Department | of |
Industry works to promote —

voluine of tourist revenue

cycling and have found summer employment in a cyele-hire con:
As they reassembled new bikes in the May sunshine, they agreed

construction: jobs, ‘we're doing what we really enjoy.” This
wholesome interest. may be short-lived though because when they

“OMERATIONAL SUMMARY OF GREATER VICTORIA —
VISITORS & CONVENTION BUREAU) 2a

ee Objeative ee
fo fad To promote, foster, and develop travelling by the: |:
J}. touring publig to the
Pe eouver Island and, further, to publicize the sald area asa.
“tourist and convention centre, Se
iby “Cooperate with: other organizations ino an ene
~deavour to cereale animage of goodwill to both tourists
and local residents, - . a

Te ve we . San

4

i
i

. Method — By
(a). Produce Jiterature, plan external advertising: ~~
newapaper, magazine, radio and television -=in. an ene
deavour to publicize the area.
th) Distribute titerature (o over 3,842 contacts through
automobile clubs, (rangportation companies, consulates ,
charnbers af commerce, travel agents, throughout the
United States, and approximately 450 simular offices
throughout Canada and Kurope: -

Creator Vietoria Area’ and: Vane °° Oot

y

fe) The services of the Bureau are made available lo.

visitors and local residents To render this serviee the
Bureau office is open to the publie seven days a week from
RAO a, WUE O00 pan, during the months of June My
duly August & September Buy, and from f2g0 am, until
“S00. six days a week for the balance of the year, The

" gub-Bureau located it Burnside-Douglas; open seven days -
‘per. week from, dune 1th to September ath. ee

roe

2d Over 166.270 persona visit the Bureau annually for. 4
» information. and service, During the month of August, —
OWT, 56,001 visitors received over-the-counter service.

“(ay Mailinquirtes for the past year amounted (o 66,029
with 3,144 package lots and 1 carton lots. distributed ta.
outlets throughout the world, - cow)
if) Same 900,060 brochures and transportation
schedules are distributed by mail and counter service
annually. : SS
. The Bureay entertains many prominent travel editors and
wrilers from various parts a. fh¢ world from whom: we

“THIS | MAGNIFICENT.

TOTEM has ‘guarded’ the |
entrance to the Victoria. .°
-Nisitors. and Convention: . ©

Bureau on Government ©:
»Street for years. Last year.
- over’ 166,000 inquiries were
“made over the counter in.

more tourist revenue for
Travel ©

tourist travel to all regions of”
British Columbia —- your local _
tourist organization is concerned |
primarily with your region, The ©
greater the promotional effort by
individual regions, the greater —
the share. of . that. increasing

eae eo ‘ema ne mE

q i
NAS MN
hat

Nl
it
wt i

a
‘hy

Me nahi fT WR ‘OS. 4

OH, wp See Vo ‘

eT awe |
ylennad ; | Nee H Fl ! i

an ai } t toatl Hy : ’ : one

Rena Cir Wu By ean ee ees

a ery k

“THIS. VICTORIA ANe ts ud
TIQUE STORE WINDOW oo we
is one of many fronting oN
antique shops. within easy : ey
walking: distance of the
city'seentre, Many visitors, me
to the city maintain that ree 4
Victoria is the beat place in a of
North America ta search ,
for ald items of value, CBAC,

have received excellent promotional publicity,
. sre aaalpaeiamaamaaneninaiaiannd

Government photo},