atk BC Division of veaeaat re B.C. Weekly Newspapers Advertising Burea ‘Vancolver Office: 207 W. Hastings Stroot. : Paper xafely “to of his years Louis ia It Does Pay To Advertise rg. A purvey of reader Interest for a weekly newspaper re | ter’s ink in bin y made in an Ontario town revealed some highly Valuable |) tor n facts for all would-be advertizers, final press run and get the (n White Rook” bed.” Depot from) E133. LBS:53, 765, CB08, 12:05 In organizing the questionnaire, the survey-makera report a they had one big question In their minds, That was whether a th ekly paper was being read for its nows. or for its adver —_—— thing. or both C305, The results of the survey, when fully tabulated. proved| weekly *Sun™ in find r Uthat 95% of the readers read both ads and news. able shape. Nor will he her dotailed proof of advertising readership was given|his task when “mechanie question: "Do you watch for salts and bar-| difficulties’ make the work carry on into the late hours of aative “Yes was given to this question by 94% | the night No quitter he. for hell of the men. Of the women 82% also |COMes Of the good old Devon |i nnouncements of new merchandise such | straln, ularly in the Fall and Spring] THE CALL OF THE WEST resist the appeal of Close | Sorn on January 26, 1879, in| in answers to t gain: ald they watched for i As Dew dyeatos and suits, part featons. And none of them cov out and reduction s | Ottery St. Mary, Devon, Louis Vell. on’t nd they seldom do—there ia| Was educated al All Hallows truth jr sing course, for the merchant| Schoo! In Honiton, After! work- 3 ole Who fs fully satisfied with results of his business—and we|!ng in London for a tine and |g gs Lt eh eee Tata: |t Sel Ree ¢ ts have y in this class-—-these pertinent facts may | making one adventurous trip on! ¥ y" Raye ® PLO} liner-to Australia he - ot the White| Yecht clubs and all pm. F ly to be in a very small minority, Tho “e¢cied to come to Canada in game will always be on the opposlte— ane 1901. Ontario claimed 5 melagsaee : i ime and he worked s break @nd we suspect—more prosperous side of the merchandising |! for a & and | water and: 2 ; C—Saturd fence Jon a farm at’ St ‘Thomas. But eg Sep bebeieb eo tena 2 to enclose the! anchoring pleasure boats bere.! | the lure of the west won out . Canada Customs. . . . | ‘ca ) “business as whould get busy at once with | “20 can jand one fine August day saw |; up. Here the | recossary letters to Ottawa. Tt “Well ow Westactoaie TI G I Bir Hae | him on a Harvesters’ excursion : inex bay tol looks ae though tbe sime is ("Oe ley et n, u OW! Be bey ey for Birtle, Mani- id of August when an-|ripe to get Vancouver to Jook (99 the tol ‘arther west again at a a was made, this time|on our waters with m very fav- Vidal and Washing-|ourable aye. Once again, it's up ‘ Now the premises! to us elas < nown local grocery | eee > For along with thia piece of news and the stat | store this building) NO SKITTLES with beer andl *D! Over $2,000,000 is paid cach month by the Hospital Insurance| On December 1, 1919, Mr housed n coffee | no frills for cocktail bara is ap. Noe = ng lst of “Do's and Don'ts” for the pro: preg * marri¢d Miss Helca known as the Sail Inn. | parently the theory of whoever! tear e patient. Sarah Rowley and the coupl« ] Tn in fact of thi ; | remsinel oni thal tite on Was tia home of! the} {t was bo drafied the seeui ly aah © 7 © * It ls amazing that anyone ever does |‘ 6 Sun” until it mov-| tion that distinctive names were |. ket imto a hospital bed. Perhaps the whole thing Is a scheme | '#19 when they moved to near. | more, this time fo ite} Pt going to be allowed on the! on the part of the authorities to discourage the hospital bound |>Y Carmangay. It was her at tocation in n buflding|®*¥ bars, What could b ms from approaching an Institution's» doors. that Loulg actually : though | » col x Hospital, authorities” says =. gopecoment. Suftéin — when a hospital stay fs anticipated an applicant for | eneSte should take some means of confirming can get that, too, we feo! sure. a cafe of that time. and yet 8B Starck purchased another plant! cd by a, Thus like many retired folk . = . ether in an old bulléees Sf088- “nd operated |t as Starck’s| Here surround: tn Waits Rosk’ Lois Stale: nide tho present Tingle Stef. Print Shop. In April 1949 @lraguriant litle orchard and ® Pepi = Saray Mey eg ; vourites THE PROMISERS It was In the latter jocation COMPAany was formed by Mr.| -arien in which old t& Art Porter, of Moose Jaw. Saa-|" oo, ax» that Mr. Starck first beoamr Nuc! A “promise made js a debt unpaid,” so wrote our Yukon bard: connected with the “Sun? an ‘atchewan, Mr, Frank Talbot] jicxte and marig easy ‘tle to make one, but to keep it, sometimes hard: | p bruary 141 he bought@p: 894 Mr. Starck under the | wien rows of cal Sell UP, say the plumbers, yes they'll send over right | ir gmaitey‘s share in the BOB- "°M© of Porta! Industries Lid.| soon, afr. away With a press brought in by an | nimaelt i Ube new Holy Trinity Church in 1 Porter a paper was started call: | . und corner _ cd The Mainland Echo. This|”°”Syrp ATER YEARS pose masa Saks combined with The Whalley) posites owning and begged Every Wednesday finds him at Herald, which had been ac-| 1.) the Semiabnioo Sun the cod the Besapmoo Sun building Qulred, wie publiahed until the) (y,n editor has heya & # of all set to run the folding aia> nd of 1040, when Mr. Starck} qeqi in the improvement Of A 1 U8 (8 TNS A i bearta Fealkned to tetire. Thla action! wnite Rock by. erecting 20) ote i eaitloe Ven calmed the company, to fold UPy| present home of the Sun o- tables for some member of the: and the publishing of The MAIN- | wa, also instrumental Beem Poe a, ‘nd Echo waa discontinued. | viding a location for the Roltor .emertiue fay b6 Bil p z ex Dy selling his, property, Mr a Th February after Mra Starck | Stages Street and the lot Ute but from: one taal t had passed away Louis Starck/on Oxford peter, amine RC. Electric. Starck bas e bought a let on Foster Street alongside Se aatay and ably dischan 4 and after tearing down the old Ii Bareey , SelAai\ Serta + bullding” re-built hip preemmt Pereanees bus’ depot | man, Modern home entirely by him-' was pail ae ness. ‘The following So they Keep their promise? You Just walt from day to wnen the preniieda’ @raT® new quartérs again had t found, ag the oid building to be torn down. If anyone doubts the P |vthe show must go on” aa] piled to newspaper pub an Py tay, pDe should Listen to Mr nh people nay, | With, jie root of the Ame! lc io ve ste lots ot (pezpie in thle world, on" whose “rond you |°2, mer Washington A can depend akon dow itera |tho last taeue out, and that load of wood you ordered. you should have had it my the truck broke down, or some such tale of woe: * the Kind who always promises, to call on you some time. 4 But you know that one’s promises are not worth a thin round dime. U promise this, shell promise that You oan't depend on, what cert thelr BU those ever breaking promisers, make excuses without end, ‘They think they put it over. in the end what dots it mean? — " 20 = off the + We can't believe their promises, and they sure lose our esteem. 5 = Bes a band, pan W. FF MeCLinrock. ber takimg turna! *