TORONTO (CP) — Cal Dodd is a familiar yoice on more than 100 commercials, urging you to drink his favorite beer, eat his favorite cereal, shop at his store and wear his style of clothes. He has sung jingles on every major radio and television station in Canada, yet few people know his name,

This fall he will put a face with the voice when he makes his debut as co- ringmaster on a CTY variely show, Circus.

Dodd, 28, and co-star Sherisse Laurence, 23, are taping the show this summer for broadcast in September.

“It’s kind of a Donny and Marie thing,” said Dodd in an interview,

It is not his TV debut. He has appeared on several CBC television shows and been host of the CTV Miss Teen Canada Pageant.

He decided nine years ago to become a_ professional singer and said his major accomplishment has been to break into that select circle

Page 16, THE HERALD, Tuesday, July 25, 1976

Jingle singer stars on 1 CTV

of musiclans and vocalists who do the majority of radio and television jingles in Canada.

DID IT ALL HIMSELF

“TE pride myself in that I’ve done it all myself,” he said. “TL havenct needed anyone to help me and I have not had to audition for anything.”’

He said that the only time he used an agent was when he came to Toronto in 1969 after working in the office of a chartered accountant for three years.

“F decided to come to Toronto and see what hap- pened. So I phoned CFRB radio and talked te Mel Thompson who was the artist and repertoire director at that time,

“He recommended two agents that he thought were good and I immediately went to the office of one of them.

“She tald me to go over to the CBC right away, T went over and was put on the Juliet show.” n

It was a promising start, but his career went nowhere for several months. He

returned to Port Dover, Ont., where his family has lived since emigrating from Ireland in the 1950s, and got a job on a tobacco farm. SANG ON RADIO

Six months later he was back in Toronto.

“T went lo the CBC agair and spoke to Ron Sollowa who put me onna radio show where I sang eight songs which I wrote with a friend,”

Within a year Dodd was singing commercial jingles and doing backup vocals on other artists’ albums,

He said his career was progressing nicely when he got involved with two con- secutive projects that looked promising, but folded.

The first was a rock opera called Hamlet, written by Cliff Jones. Dodd sang the lead in the show when it was broadcast on CBC radio and performed his role live at the Charlottetown Summer Festival,

People from New Yark be- came interested in the opera during its second summer at Charlottetown, said Dodd. It

went to Broadway but folded before opening night. Dodd had left the show after the first summer in Charlot. tetown and was considering performing in the Broadway version. :

BAND FELL APART

The second misadventure involved a rock band called Deja Vu. Despite a $2,5- million recording contract and connections with top people in the U.S. music industry, the band fell apart after recording two albums and doing one crossCanada tour as the front act for English musician Jae Cocker.

Dodd said he gained some- thing from the experience even though the group failed. —

“Tt was my first tour ever. It was crazy. I went through a lot of changes and I loved every minute of it.

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